How to Embark on The Best Spotify Playlist Promotion?

Are you looking forward to purchasing the best Spotify playlist promotion service in the market? Get a complete guide on how to do it with efficiency and effectiveness.

Playlist promotion is one of the most effective and trendiest methods of music promotion that works pretty well for the artist on Spotify. There is no doubt that most emerging music artists these days try their luck on Spotify in order to create a successful career ahead. However, it has become one of the most competitive and busiest music platforms and millions of artists are trying to do the same. With more than 40,000 hours of song being uploaded regularly, the platform currently has 602 million monthly active users along with a huge amount of paid subscribers.

Quite obviously, music artists want to avail themselves of the best Spotify playlist promotion service, and finding it can be a daunting task since there are too many sources. If you are looking forward to avail of playlist promotion to promote your music, here is a complete guide for you. 

What is Spotify Playlist Promotion?

Spotify Playlist Promotion is a promotional method that allows promoting songs for artists by featuring the songs in different playlists. It is a highly effective method and can help to reach relevant listeners who have similar music tastes to the artist's style. The idea is to get featured in the most relevant playlists that offer more exposure and a like-minded audience base. These playlists are mainly categorized based on different music genres, styles, moods as well and regions. Getting featured in these playlists can be done in two ways, 

    • The Organic Method 

    • The Professional Method

The Organic Method

With a simple search on Google, you will be able to find a handful of playlist creators who offer a chance to get features. Sometimes it is a mutually beneficial condition as the creators get more artists for the playlists while you get more listeners for your tracks.

How to do it?

    • Search on Google and Spotify for relevant playlists that go perfectly with your craft and musical styles. Make a list of the playlists where you want to get featured. Start with 10 to 20 playlists and you can increase the number later.

    • Find the creators of those playlists along with their email id and other media contacts

    • Shortlist the creators and prepare your pitch email. You need to be polite and respectful to the curator and the playlist and craft a short yet impactful pitch for the email.

    • Send your pitch email along with the song link on Spotify and you might get a response in a few days 

    • Encourage your fans to save the buy links which helps to put your song into the release radar of your fans. These recommended playlists are built on Spotify and getting featured in it can help to stay ahead in the game

    • You can also pitch to the editorial playlists which are curated by the editors on the platform. It is not easy to get access to the editorial playlists but it does hurt to try right?

The Professional Method

With a simple search on Google, you can also find a handful of playlist promotion services offered by professional agencies. They usually have a huge collection of curated playlists for all kinds of music artists as well as a dedicated workforce to take care of the campaign. Usually, these playlists own more than 5k to 10 listeners which makes it a perfect choice to find more loyal fans and listeners.

How to do it?

    • In this case, you are required to find a suitable promotional agency for your music on Spotify

    • Check out their case studies and feedback from previous clients to have an idea of their experience and expertise

    • The agency must provide complete guidance along with 24*7 active customer support

    • Select a paid package based on your budget and opt for one or multiple curated playlists to promote your track

    • Pay the fee for the service and see the change

Final Thoughts

While the organic method is helpful, it can take much time to execute it with efficiency. Hiring a professional agency comes with more reliability and allows you to focus on your music while they take care of the playlist promotion.